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Customer Relationship Management : Integrating Marketing Strategy And Information Technology

Zikmund, William G. / Mcleod, Raymond Jr. / Gilbert, Faye E.

Customer Relationship Management : Integrating Marketing Strategy And Information Technology - - N. Delhi Wiley India P. Ltd. - 179

5330

ISBN: 978-81-265-2805-9

Subjects--Topical Terms:
Customer Service

Dewey Class. No.: 658.812

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