Advertising Sales & Promotion Management (Record no. 39898)
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000 -LEADER | |
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fixed length control field | 00444nam a2200181Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 81-7866-007-3 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
-- | ADV / CHU |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Chunawalla, S. A. |
245 #0 - TITLE STATEMENT | |
Title | Advertising Sales & Promotion Management |
250 ## - EDITION STATEMENT | |
Edition statement | 1st |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Mumbai |
Name of publisher | Himalaya Publishing House |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 513 |
500 ## - GENERAL NOTE | |
General note | 213197 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Advertising |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Department |
---|---|---|---|---|---|---|---|---|---|---|---|
Gen Ref. Book | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | 17/09/2001 | Himalaya Publishing House, Educational Publishers | 225.00 | 659.1/CHU | O55647 | Books | Commerce | ||
Text | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | 17/09/2001 | Himalaya Publishing House, Educational Publishers | 225.00 | 659.1/CHU | O55648 | Books | Commerce |