Customer Relationship Management : A Strategic Approach To Marketing (Record no. 51042)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00468nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | £9,788,120,332,850 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 |
| -- | CUS / MUK |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mukerjee, Kaushik |
| 245 #0 - TITLE STATEMENT | |
| Title | Customer Relationship Management : A Strategic Approach To Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | PHI Learning Private Limited |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 170 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer Service |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Department |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gen Ref. Book | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | Modern College of Arts, Science and Commerce (Autonomous), Shivajinagar, Pune-5 | 25/08/2016 | - | 175.00 | 658.812/MUK | G5053 | Books | Commerce |