TY  - BOOK
AU  - Anderson, James C. / Narus, James A. / Narayandas, Das / Seshadri, D. V. R.
TI  - Business Market Management (b2b) : Understanding Creating And Delivering Value
SN  - 978-81-317-3163-5
U1  - 658.8 
CY  - Delhi
PB  - Pearson
KW  - Marketing in India
N1  - 1802
ER  -