TY  - BOOK
AU  - Donovan, Rob / Henley, Nadlin
TI  - Principles And Practice Of Social Marketing : An International Perspective
SN  - 978-1-107-64432-8
U1  - 658.8 
CY  - Cambridge
PB  - Cambridge University Press
KW  - Marketing in India
N1  - 5330
ER  -